I was on a team tasked with rebranding Teradata to help promote their singular mission of effectively utilizing Data-Driven Insights. After concept completion, I fleshed out this newly established global rebrand. I wrote and designed articulated brand standards that outlined how the new style would effect each piece of corporate material. I made an array of ready-to-use templates, from convention materials to digitals assets and everything in-between. All of which implemented a well thought-out placement grid that easily conforms to international sizing formats and allows seamless copy reflow from language translations.